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How can Visitor Attractions use Social Media? Social media is still a relatively new term, however there is no doubt...
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Social Media – Facts and Figures 2010 Social media in 2010 is continuing to dominate many areas of our...
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How can tour operators build trust and inspire bookings in the current market? The recent administration of Kiss Flights, Sun4U and Goldtrail Travel,...
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Social media tips for hotels Social Media is continuously growing in importance and has not only...
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Digital Visitor presents webinar ‘The Use of Social Media in Travel’ If you want to gain valuable insight into how your organisation can...
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Using Social Media on your website

Social Media on your website

Encourage visitors to your site and add value to your online marketing campaigns with Social Media...

Using Social Media on your website

Leisure providers all over the world are now finding ways to utilise social media on their websites.

Top things to remember when building your own social media platform

There are huge benefits in keeping user generated content on your own website, but these solutions are often costly.

A cost effective strategy is to link to 3rd party websites, as some have large archives of videos, photos and reviews, but nothing is free and it has been proven that linking to 3rd party websites can draw away a proportion of traffic from your own website.

Whichever marketing strategy you choose it is important to remember that social media must be used appropriately on your website:

  • It must not detract from the experience of the website
  • It must positively contribute to the overall message of your site
  • Most of all, your social media solutions must add value to the website and enhance the enquiry or conversion frequency


Find out how you can create your own low-cost social media solution

To find out more about how your business can benefit from Visitor Review please call us today on +44 (0)1179 330 819 or email our Director of Marketing

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